A reality check …
In 2018, you could whip together a pitch deck, email the PDF to a few hundred potential investors scraped from LinkedIn or Crunchbase, and get traction - or at least conversations - in a few weeks.
In 2022, you could write an executive summary, hire someone on Upwork to polish your deck and cobble together some financials in Excel, then send it to a few thousand investors and get some traction … eventually.
In 2024, you need flawless collateral, bulletproof financials, and a highly intentional investor profile target before hitting send on anything. You also need someone to call those investors (without scaring them away), nurture them (with stuff they might actually want to read/watch/consume), and intelligently (meaning CFO audited, lawyer approved evident) anticipate and overcome all 28 objections they have stuffed in their back pocket.
In short, 2024 investors are looking for the ugly, so they can blacklist and focus on robust opportunities.
Whether or not you hire VCengine as your crack capital advisory team, you need to get your investor docs perfect, approach dialed, targeting precise, and business- strong enough to power through the storm front, and savvy enough to survive the due diligence waiting for the last companies standing.